Did you contribute to the $54 billion of revevenue in Q1 of Google?
Each time you open an app on your phone or browse the web, an auction for your eyeballs is taking place behind the scenes thanks to a thriving market for personal data. The report of the Irish Council for Civil Liberties says hat ad platforms transmit the location data and browsing habits of Americans and Europeans about 178 trillion times each year. According to the report, Google transmits the same kind of data more than 70 billion times daily, across both regions.
Google says it transmits the data of American users to about 4,700 companies in total across the world.